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Apps and Websites for E-commerce Customers                                     5/2020- Present

Employer: USANA Health Science
Location: SLC, UT
Position: UX Researcher

 

UX Research Projects
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Imagine your company launching an exciting new program to attract new customers. Everyone is optimistic, convinced this will be the next big success. Yet, it fails to gain the expected traction among customers. Why is that?​

Focus on results and insights

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Have you developed a feature with the best of intentions and strong confidence, only to find that users are not engaging with it at all or using it in ways you didn’t anticipate? What went wrong? Is it a flaw in the users, or is there an issue with the feature itself?

Focus on research process

UX Education
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Interviews and surveys are among the most commonly used research methods. How can we enhance their effectiveness? How can we assist those around us to cuduct them correctly?  (Please reach out for the password)

Focus on method and techniques

© 2024 by Chelsea Zheng

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